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Rebranding Hunter: Eggers Examines Hunter Biden’s Media Tour and Career Pivot [WATCH]


The media tour continues.

Hunter Biden sat for a five-hour, largely unchallenged interview on The Shawn Ryan Show this week, marking his longest and most expansive public defense yet of the controversies that have followed him and his family for years.

During the appearance, Hunter revisited familiar ground: dismissing the laptop’s authenticity and significance, downplaying questions about Burisma, and portraying his finances as misunderstood and exaggerated. To critics, none of it was new — and none of it was meaningfully interrogated.

The interview quickly set off alarms across conservative media.

On Greg Kelly Reports, host Greg Kelly convened a blunt post-mortem with Garrett Ziegler and Eric Eggers, Vice President of the Government Accountability Institute.

Their verdict: the interview wasn’t just soft — it was dangerous.

Ziegler, who has spent years documenting Hunter Biden’s business dealings, called the appearance a “betrayal” of a right-leaning audience, arguing that the host failed to prepare, failed to challenge falsehoods, and handed Hunter exactly what he wanted: a long-form redemption platform.

According to Ziegler, the claims Hunter repeated about the laptop, Burisma, and his income have been “long debunked”, yet were allowed to pass without resistance — creating the illusion of credibility through sheer airtime.

Eggers widened the lens, blasting Biden for bald-faced lies.

“It’s channeling that old Jon Lovett Saturday Night Live character. Yeah, no, the laptop never existed. Yeah, that’s the ticket. Oh, yeah. I’m an artist, too. And my third takeaway is that now that he’s allegedly $15 million in debt, he’s suddenly concerned about the threat that illegal immigrants pose to the welfare system in this country. Because with Joe Biden no longer in any politically viable position, they don’t have a viable business opportunity in the Biden family.”

To Eggers, Hunter’s interview wasn’t about clearing the record. It was about rebranding.

“I think you’re going to see a lot more of him, maybe on these conservative podcasts, because Hunter
Biden, the political commentator and influencer, is the next wave and is the next iteration of the Biden family business,” Eggers said.

In that telling, the media tour isn’t defensive. It’s preparatory.

And if conservative platforms aren’t careful, they won’t be exposing the operation — they’ll be underwriting it.

Watch the clip above.