Last week, the Cortes Generales and President of Spain passed a law that would force search engines like Google to pay newpapers, magazines and other periodical sites in Spain’s newspaper association for linking directly to their content in search results.
The Canon AEDE law (Spanish) is a part of Spain’s copyright reform proposal supported by Spain’s newspaper lobby, the Asociation de Editors de Diarios Espanioles (“AEDE”). The law is effectively a Linking Tax that seeks to subsidize losses that newspapers have suffered from the rise of the Web. Canon AEDE “protects” the intellectual property of Spain’s periodicals in the form of a fee that periodicals charge to Google and other content aggregators for listing their sites within their news search results. Continue reading →
This week, Google buys into music and shuts down their oldest social network, Did T-Mobile swindle customers out of millions of hidden fees?, Facebook’s secret mood manipulation study, and is the NSA’s first transparency report just one big oxymoron?
This week, Amazon unveils the 3D interface Fire Phone and launches Prime Music, Google wants to go to space and keep you healthy, Tesla gives its patents away, and drones that follow your every move…. all this and more….
This week, the British NSA (GCHQ) snoops on millions of webcams, Apple’s CarPlay, Google’s modular cellphone, Microsoft’s version of Siri, Facebook to launch drones, the selfie that broke Twitter, and much more.
Content marketing is always evolving and brands that can constantly revamp themselves are the ones that stay afloat and even thrive. Unlike other forms of traditional marketing, content marketing is more volatile thanks to constant changes in search engines, social media platforms and consumer tastes that can completely derail existing content marketing strategies and campaigns. Your brand must be able to change its content marketing strategies and campaigns to keep up with changes in the world of marketing and gain an edge over your competitors. Continue reading →
This week, the NSA tracks your cellphones and knows where you are, Americans boost Black Friday & Cyber Monday to record highs, and the future of commerce is in drones and robots, and it’s not that far off…